Convert Offline Ads Into Digital Campaigns

OwnLocal takes your current print, radio and TV ads into our system where they are categorized, sorted and primed for data extraction.

Benefits of Automatic Conversion

Bring all your print, radio and TV ads online with the easiest, slickest, most powerful legacy-to-web conversion software on the market.

OwnLocal has designed simply the best ad conversion software in the world. It's the best because we built it with you, your advertisers and your market in mind. Our platform puts your clients' ads where your readers are — on the web — and onto every device they are holding, whether a laptop, a tablet or a smartphone.

For the first time, your SMB clients' ads can truly be everywhere. They become clickable, shareable, printable, mappable, and sendable, from any location and on any device. It's not just "going digital." It's going absolutely anywhere. For your local business clients, this is a whole new world of opportunity.

Print Conversion Makes Money

"We are a small newspaper in Nebraska. We began using OwnLocal's automatic print conversion product in April 2009 and in less than 18 months into it, our online revenues were up over 80% and represent 12% of our entire newspaper’s advertising revenue — all automatic revenue. It’s innovation like OwnLocal has demonstrated, when they saw a void and were determined to fill it, that will help restore the economy."

Greg Awtry

Publisher, The York News-Times

Features

You keep your regular workflow — just build your ads like you already do, upload to us, and our software will do the rest.

Once our conversion technology is integrated it automatically adds money to your bottom line every month — by as much as 13% at some publications and local media companies.

We index every word of your ads, so customers can find them on-site — and Google will return them in search results.

We give you widgets that dynamically feature your print advertisers across your website, and we build them to fit the way your readers use your site.

By creating digital ads, your clients are signaling they are ready to join the online conversation. We build Facebook, Twitter, Google+ and Foursquare directly into every ad so that your viewers can share them with a single click.

We track all the relevant statistics so that your customers know what's working and what isn't. That makes it easy for you to show your customers the value you are providing, in cold hard numbers.

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The Digital Ad Platform concept is the backbone of a strong and sustainable local media organization in the 21st century. OwnLocal makes it easy for you to offer the latest in automated advertising, mobile, and syndication technology to local businesses.

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