How Our Data Extraction Works
OwnLocal's platform will extract all of the important information from any print, radio or TV ad — automatically. We start with basic and essential business info, like name, address and phone number. Then we dive deeper to pull out logos, web addresses and those unique features of the business mentioned only in the ad.
From there, we look at all of the coupon, special offer and individual product data that is within the ads themselves.
All of this is accessible via our API. This means that, once we extract the data, you can either use our default display platform or pull the data into your own application or website.