Metroland Media
$1,000,000+ in six monthsRolled out to 112 publications and 600+ sales reps
Metroland Media is a large media publishing group that operates throughout Ontario, Canada. They have 116 local daily and weekly publications and reach more than four million homes weekly. The media group partnered with OwnLocal to offer digital to their print advertisers in a scalable and affordable way.
I wish we had found OwnLocal three years earlier. Working with them is a true partnership.
Sandy Sidhom, Yield Manager, Metroland Media
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The Lewiston Morning Tribune
$150K in new revenueIn just 12 months
The Lewiston Morning Tribune is a family-owned local newspaper based in north central Idaho. They reach 24,500 subscribers daily. The Lewiston team partnered with OwnLocal to provide comprehensive digital solutions to their SMB advertisers.
We believe in OwnLocal and think that it’s part of our obligation to our advertisers to provide an elegant digital solution.
Nathan Alford, Editor and Publisher, The Lewiston Morning Tribune
The Observer-Reporter
$117K in new revenueFrom small business advertisers
The Observer-Reporter is a family-owned daily newspaper based in Washington, Pennsylvania. They have a circulation of 32,000. The publication created an in-house digital agency to help their local advertisers succeed in the space, but the solutions simply weren’t viable for their small to mid-size business clients.
Truly we’ve not spent much time at all selling OwnLocal. We simply turned it on. That’s my favorite type of revenue stream.
Matt Miller, Chief Revenue Officer, The Observer-Reporter
The Austin American-Statesman
$100K+ in new revenueIn just 12 months
The Austin American-Statesman is a local newspaper based in Austin, Texas and is part of Cox Media Group. Like many local papers, the Statesman knew that digital was essential to their growth, but was struggling to bring their print customers into the digital space.
OwnLocal helps us make more revenue from the work we already do and the sales we already make.
Steve Dorsey, VP of Innovation and Planning, Austin American-Statesman
AdTaxi
Hundreds of publicationsLaunched in under 90 days
AdTaxi is the digital marketing arm for Digital First Media, the second largest local media company in the United States. With more than 300 print publications and hundreds of digital entities, AdTaxi and AdTaxi Express have harnessed the power of OwnLocal’s platform to serve tens of thousands of small businesses each month, speed up fulfillment, and build a dominant brand in local business services.
In under 90 days, we launched hundreds of publications on the OwnLocal platform, trained our sales teams, and have seen double-digit digital revenue growth throughout the organization.
Brian Kennett, Vice President, AdTaxi
Freedom Communications
Millions in digital revenueDoubled revenue from prior vendors
Freedom Communications, based in Santa Ana, CA, owns The Orange County Register and The Press-Enterprise among many others. Freedom chose OwnLocal’s technology to power their small and medium business digital ad agency. Using OwnLocal has added millions of dollars in digital revenue to their bottom line.
Finally, a tech company that believes in the power of local media! With OwnLocal we’ve not only doubled revenue from our prior vendors but have gained insight that has made us a better news company.
Andrew McFadden, Director, Innovation and Business Development, Freedom Communications
The Kingsville Record and Bishop News
The Kingsville Record and Bishop News is a local twice-weekly publication serving the 26,000 resident town of Kingsville, Texas. They use OwnLocal to provide robust yet affordable digital services to their advertisers while generating new revenue for their publication.
OwnLocal has provided us with another arrow in our quiver of products as we go out and do sales.
Chris Maher, Publisher, The Kingsville Record and Bishop News
