Our Technology

Advanced print-to-digital technology that makes digital advertising simple and effective.

Advanced Print-to-Digital Technology

AdForge represents continuous innovation in print-to-digital conversion since 2010. Our platform uses advanced algorithms to:

  • Intelligent Content Recognition

    Automatically extract and structure ad content for optimal digital display

  • Responsive Design

    Create pixel-perfect ads that render beautifully across all devices and screen sizes

  • Search Optimization

    Automatically implement SEO best practices to make ads discoverable

  • Performance Analytics

    Track engagement metrics and provide actionable insights to improve campaign performance

  • Integration Capabilities

    Seamlessly connect with existing publisher workflows and advertising systems

The OwnLocal Platform

Here’s how it works: processing, distribution, and reporting.

Processing

  • Retrieve Your Offline Ads

    First, we take your traditional print, radio, and television ads and run them through the OwnLocal machine.

  • Extract The Content

    Our platform grabs the valuable information trapped inside of the ads, including business details, calls to action, and other important data.

  • Expand & Enrich the Dataset

    Next, the platform crawls the web to gather even more information about your advertiser’s business, and stores this info in a rich data profile in the cloud.

  • Double-Check for Accuracy

    Finally, a real human makes sure all this data is complete and correct.

Distribution

  • Automatically Generate Digital Marketing

    The OwnLocal platform takes the information extracted from offline ads and automatically outputs a wealth of digital content.

  • Run Localized SEO Campaigns

    First, we leverage our market-leading SEO capabilities to run automated and stand-alone SEO campaigns.

  • Launch SEM Campaigns

    The platform decides on keywords, builds a business profile, and executes Search Engine Marketing campaigns with minimal human involvement.

  • Generate Great Responsive Brochure Sites

    OwnLocal builds beautiful, responsive, self-updating sites faster than any other digital ad partner.

Reporting

  • Provide Monthly Reporting

    OwnLocal’s exclusive reporting engine generates monthly reports on each of your advertisers, so you can let them know how they’re performing and upsell them into bigger and better products and packages.

  • Offer Daily SEO Performance Notifications

    We also provide daily reporting notifications, so you can keep your customers updated on their progress.

  • Track Revenue Insights

    OwnLocal generates revenue performance estimates for every digital campaign, so you can show every client why they should increasingly invest in digital marketing.

  • Empower Your Salespeople

    OwnLocal provides your salespeople with the tools they need to sell customers on additional valuable and lucrative digital offerings.